(Senior) Planner     

面议      Shanghai |  3-5年 |  2020-07-17 11:38
职位诱惑:“4A公司 高端客户 国际化团队 带宠上班”
Who We Are
TBWA\Worldwide is part of Omnicom, a New York listed Foutune 500 Marketing Services Company. TBWA itself is #6 in the world and has built a reputation for developing disruptive and innovation communications solutions for clients. In Greater China, TBWA is a top 5 agency, and has grown significantly in the last three years.

What We Do
TBWA\ Greater China is an integrated group of 8 companies which provide fully integrated communication solutions for clients, as well as specific services through our individual disciplines. These include brand strategy, advertising, digital, activation, events, and brand experience, retail and shopper marketing, and production services.
Our companies include TBWA, Media Arts Lab, Integer, Auditoire.
• Assess business challenges and review existing data and information to properly reframe marketing assignments.
• Effectively distill information down to key insights and integrate into the creative development process at appropriate times.
• Create strategic frameworks that benefit clients and help the Agency better understand and address marketing and communications issues and opportunities.
• Actively gather, share, and apply new learning to the creative process.
• Maintain productive and regular communication with Account Management and Creative Teams.
• Actively participate in new business pitches and business development activities.
• Develop creative briefs and briefing documents that inspire and properly direct creative works.
• Generate strategic presentations that sell the Agency's work.
• Assist in the planning and execution of Disruption Workshops; take charge of specific exercises.
• Clearly articulate a strategic vision in a confident and persuasive manner to clients (ladder, brand integrity check, convention planets, etc.).
• Help to present creative work in a way that convinces clients of the strategic soundness.
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We think TBWA is a pretty awesome place to work.



上海 |  100-500人