职位诱惑：“服务国际知名品牌，专业活力团队”
职位描述
1. Gain a comprehensive context for advertising strategies by analyzing a wide range of information.
2. Conduct research or commissioning research from outside organizations to inform advertising strategies.
3. Explore and analyze consumer behavior and attitudes; uncovering consumer insights and translating data into solid strategic ideas.
4. Provide the creative team with a clearly defined brief that contains concise information on the product, audience and strategy.
5. Present and help sell idea and communication strategy to client including integrated communication strategy and plan development.
6. Evaluate the effectiveness of the campaign.
7. Report to Planning Director of DDB Guangzhou.
2. Conduct research or commissioning research from outside organizations to inform advertising strategies.
3. Explore and analyze consumer behavior and attitudes; uncovering consumer insights and translating data into solid strategic ideas.
4. Provide the creative team with a clearly defined brief that contains concise information on the product, audience and strategy.
5. Present and help sell idea and communication strategy to client including integrated communication strategy and plan development.
6. Evaluate the effectiveness of the campaign.
7. Report to Planning Director of DDB Guangzhou.
任职要求
1. 3+ years’ relevant planning experience (experience in 4A company is preferred).
2. A logical and strategic thinker: logical, proactive about formulating points of view, and backing them up with research.
3. Creative (understands concepts, thinks out-of-the-box), is interested in how ideas are communicated (is a PPT story-crafter).
4. A team-player (experience working in advertising or other high-intensity results-driven environment).
5. An excellent communicator both in Chinese and English (written and verbal).
2. A logical and strategic thinker: logical, proactive about formulating points of view, and backing them up with research.
3. Creative (understands concepts, thinks out-of-the-box), is interested in how ideas are communicated (is a PPT story-crafter).
4. A team-player (experience working in advertising or other high-intensity results-driven environment).
5. An excellent communicator both in Chinese and English (written and verbal).
福利
五险一金，10天年假+额外福利假+生日假，补充商业保险，月生日趴，咖啡零食
关于DDB China Group, Guangzhou
“Rules are what the artist breaks; the memorable never emerged from a formula.” -- Bill Bernbach
