职位诱惑：“global agency”
职位描述
Responsibility
• Lead and manage key fashion client engagements as the main point of contact. Understand client needs with quick reaction to tackle the painpoint in daily work.
• Build and leverage a strong network of fashion media, influencers, stylists, celebrities, and content creators to support client brand buzz.
• Plan and oversee large-scale product seeding initiatives—developing tailored seeding strategies per product, selecting appropriate recipients, and maximizing exposure.
• Manage end-to-end project execution from planning to final reporting, ensuring timelines, quality, and budgets are met.
• Explore the potential community that is aligned with brand target audience and DNA, grow and maintain the relationship with community leaders and explore any valuable opportunity for further collaboration.
• Conduct strong research and demonstrate strong POV on fashion trends and fashion industry.
• Track budgets and ensure deliverables align with financial plans and client expectations.
• Foster collaboration across account teams and agency departments.
• Identify and pursue new business opportunities through networking and market intelligence.
• Lead pitch development and presentations for new fashion and lifestyle clients.
• Mentor, motivate, and develop team members, supporting career growth and retention.
• Supervise direct reports and oversee resource allocation, staffing, and monthly budget management.
• Lead and manage key fashion client engagements as the main point of contact. Understand client needs with quick reaction to tackle the painpoint in daily work.
• Build and leverage a strong network of fashion media, influencers, stylists, celebrities, and content creators to support client brand buzz.
• Plan and oversee large-scale product seeding initiatives—developing tailored seeding strategies per product, selecting appropriate recipients, and maximizing exposure.
• Manage end-to-end project execution from planning to final reporting, ensuring timelines, quality, and budgets are met.
• Explore the potential community that is aligned with brand target audience and DNA, grow and maintain the relationship with community leaders and explore any valuable opportunity for further collaboration.
• Conduct strong research and demonstrate strong POV on fashion trends and fashion industry.
• Track budgets and ensure deliverables align with financial plans and client expectations.
• Foster collaboration across account teams and agency departments.
• Identify and pursue new business opportunities through networking and market intelligence.
• Lead pitch development and presentations for new fashion and lifestyle clients.
• Mentor, motivate, and develop team members, supporting career growth and retention.
• Supervise direct reports and oversee resource allocation, staffing, and monthly budget management.
任职要求
QUALIFICATIONS
Minimum/Preferred Requirements:
• Bachelor’s degree in communications, Journalism, Marketing, English or related field is preferred, or the equivalent knowledge and/or experience.
• 4 years+ of experience in media management and public relations communications, or integrated communications, preferably in an agency setting and/or within an applicable industry.
• Exceptional experience running traditional public relations campaigns with strong brand storytelling angles and delivered proven results that match the business need.
• Established network within fashion media, influencers, stylists, and celebrity teams.
• Passion for fashion and deep understanding of trends, designers, and cultural movements.
• Experience in product seeding strategy, recipient selection, and exposure optimization.
• Excellent project management skills, able to lead teams from concept to completion.
• Strong client management and strategic consulting abilities.
• Adaptable, proactive, and able to thrive in a fast-paced environment.
• Fluent in English with ability to communicate effectively in a global context.
Minimum/Preferred Requirements:
• Bachelor’s degree in communications, Journalism, Marketing, English or related field is preferred, or the equivalent knowledge and/or experience.
• 4 years+ of experience in media management and public relations communications, or integrated communications, preferably in an agency setting and/or within an applicable industry.
• Exceptional experience running traditional public relations campaigns with strong brand storytelling angles and delivered proven results that match the business need.
• Established network within fashion media, influencers, stylists, and celebrity teams.
• Passion for fashion and deep understanding of trends, designers, and cultural movements.
• Experience in product seeding strategy, recipient selection, and exposure optimization.
• Excellent project management skills, able to lead teams from concept to completion.
• Strong client management and strategic consulting abilities.
• Adaptable, proactive, and able to thrive in a fast-paced environment.
• Fluent in English with ability to communicate effectively in a global context.
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