职位诱惑：“五险一金 老板nice”
职位描述
有饮NOD 是一家新消费品创业公司，专注打造健康又好喝的No Ordinary Drink。主要面向超商便利及电商渠道。
In FMCG it is very difficult to get consumers to have a lot of emotional investment in the brand. We need to intersect in consumers lives and make them pay attention and engage with our content; this is no small challenge. We are looking for someone who is an independent thinker and willing to propose risky and daring ideas. We do not want boring “YES” people
工作内容：
* 品牌社交媒体形象风格的建立 Build brand social media image: responsible for quality of all NOD content across social media platforms
* 根据产品上市计划，负责策划、接洽、输出KOL合作内容 Responsible from start to finish i.e. Strategy, communications, quality control, content release, for all KOL related content
* 管理自媒体账号包括内容营销日历和日常发布等. Own account management including content calendar, timely execution
* 积极结合营销热点和社会话题，提炼符合品牌的内容创意，实现借势营销Proactively ride on relevant hot topics and propose daring / controversial ideas to drive social buzz
* 设定内容营销KPI 体系并持续追踪 Set up KPI framework to track performance
In FMCG it is very difficult to get consumers to have a lot of emotional investment in the brand. We need to intersect in consumers lives and make them pay attention and engage with our content; this is no small challenge. We are looking for someone who is an independent thinker and willing to propose risky and daring ideas. We do not want boring “YES” people
工作内容：
* 品牌社交媒体形象风格的建立 Build brand social media image: responsible for quality of all NOD content across social media platforms
* 根据产品上市计划，负责策划、接洽、输出KOL合作内容 Responsible from start to finish i.e. Strategy, communications, quality control, content release, for all KOL related content
* 管理自媒体账号包括内容营销日历和日常发布等. Own account management including content calendar, timely execution
* 积极结合营销热点和社会话题，提炼符合品牌的内容创意，实现借势营销Proactively ride on relevant hot topics and propose daring / controversial ideas to drive social buzz
* 设定内容营销KPI 体系并持续追踪 Set up KPI framework to track performance
任职要求
任职要求：
*5年以上专业经验，欢迎初创公司及快消品客户服务经验 5 years’ experience – start up and FMCG industry experience a plus.
*文案/策划背景，擅长内容撰稿及社交媒体内容创意方向 Copy based. Experience in writing content and leading layout direction for brands social media accounts posts.
*熟悉社交媒体营销生态、内容趋势、投放工具. Understanding of different social ecosystems, latest trends and advertising tools.
*熟悉并能够整合社交媒体平台资源 Existing relationships with the major social media platforms
*5年以上专业经验，欢迎初创公司及快消品客户服务经验 5 years’ experience – start up and FMCG industry experience a plus.
*文案/策划背景，擅长内容撰稿及社交媒体内容创意方向 Copy based. Experience in writing content and leading layout direction for brands social media accounts posts.
*熟悉社交媒体营销生态、内容趋势、投放工具. Understanding of different social ecosystems, latest trends and advertising tools.
*熟悉并能够整合社交媒体平台资源 Existing relationships with the major social media platforms
福利
月薪面议
