职位诱惑：“美资独立公关公司”
职位描述
Job Summary
The Public Relations Senior Account Manager will create and land campaigns that change the way consumers think about our clients through consumer insights, rich storytelling, and a deep understanding of consumer media. This position will help strategize and run major events for clients while managing fast-moving news cycles to drive clients’ desired outcomes.
Responsibilities
Job Functions:
• Manage and grow senior level client relationships to assure internal and external stakeholders alignment, by negotiating and managing client expectations and satisfaction
• Identify and drive digital/traditionaly media strategies; either standalone or as elements of communication plans
• Develop and execute integrated communication plans
• Provide strategic counsel to key clients and serve as a trusted advisor on clients and competitors
• Inform, educate, and influence existing and potential future clients directly on WE value and positioning relative to competing agencies
• Serve as project manager in preparation and delivery of organic growth or new business proposal content and in-person pitch meetings
• Share industry POV and strong understanding of shifts and opportunities in the competitive agency landscape.
• Identify global, digital, and social communications trends; educate clients/agency in understanding the importance of social media engagement
• Serve as primary day-to-day contact with clients; proactively engage on issues
• Participate in budget and resource management; tracking team utilization
• Manage career development and performance of direct reports, managing up to senior staff on crisis issues, and client/team satisfaction while holding the team accountable to demonstrating agency values
• Other duties as assigned.
The Public Relations Senior Account Manager will create and land campaigns that change the way consumers think about our clients through consumer insights, rich storytelling, and a deep understanding of consumer media. This position will help strategize and run major events for clients while managing fast-moving news cycles to drive clients’ desired outcomes.
Responsibilities
Job Functions:
• Manage and grow senior level client relationships to assure internal and external stakeholders alignment, by negotiating and managing client expectations and satisfaction
• Identify and drive digital/traditionaly media strategies; either standalone or as elements of communication plans
• Develop and execute integrated communication plans
• Provide strategic counsel to key clients and serve as a trusted advisor on clients and competitors
• Inform, educate, and influence existing and potential future clients directly on WE value and positioning relative to competing agencies
• Serve as project manager in preparation and delivery of organic growth or new business proposal content and in-person pitch meetings
• Share industry POV and strong understanding of shifts and opportunities in the competitive agency landscape.
• Identify global, digital, and social communications trends; educate clients/agency in understanding the importance of social media engagement
• Serve as primary day-to-day contact with clients; proactively engage on issues
• Participate in budget and resource management; tracking team utilization
• Manage career development and performance of direct reports, managing up to senior staff on crisis issues, and client/team satisfaction while holding the team accountable to demonstrating agency values
• Other duties as assigned.
任职要求
Qualifications
Minimum/Preferred Requirements:
• Bachelor’s degree in Communications, Journalism, Marketing, English or related field is preferred, or the equivalent knowledge and/or experience
• 4-6 + years of experience in integrated communications or PR, preferably in an agency setting and/or within an applicable industry;
• Minimum of 3 years of experience with media management and digital/strategic communications across multiple audience segments.
• Have extensive experience in luxury and beauty clients servicing, familiar with clients need and production insights.
• Strong Local and Regional press relationships that you can bring with you to increase successful story pitching
• Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)
Additional Requirements:
• High level of analysis and strategic recommendations based on industry knowledge
• High level of initiative; take accountability for role on projects
• Demonstrated creative and strategic mindset
• Has established editor and/or analyst relationships and has proactively placed stories
• Made presentations to groups of all sizes; pitched new business
• Client and business environment: Customer service orientation is a must. Job pressure may exist from requirement of handling multiple tasks
• Experience working globally or with colleagues in multiple locations
• Fast-paced team environment (frequent tight deadlines, multitasking, etc.)
• Strong presentation and consulting skills along with the ability to read, write and speak English
Minimum/Preferred Requirements:
• Bachelor’s degree in Communications, Journalism, Marketing, English or related field is preferred, or the equivalent knowledge and/or experience
• 4-6 + years of experience in integrated communications or PR, preferably in an agency setting and/or within an applicable industry;
• Minimum of 3 years of experience with media management and digital/strategic communications across multiple audience segments.
• Have extensive experience in luxury and beauty clients servicing, familiar with clients need and production insights.
• Strong Local and Regional press relationships that you can bring with you to increase successful story pitching
• Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)
Additional Requirements:
• High level of analysis and strategic recommendations based on industry knowledge
• High level of initiative; take accountability for role on projects
• Demonstrated creative and strategic mindset
• Has established editor and/or analyst relationships and has proactively placed stories
• Made presentations to groups of all sizes; pitched new business
• Client and business environment: Customer service orientation is a must. Job pressure may exist from requirement of handling multiple tasks
• Experience working globally or with colleagues in multiple locations
• Fast-paced team environment (frequent tight deadlines, multitasking, etc.)
• Strong presentation and consulting skills along with the ability to read, write and speak English
