Digital Account Manager     

15K-30K/月      上海  |  3-5年  |  2022-02-25 12:02
职位诱惑:“Lifestyle &Sports”
职位描述
Working alongside the Director:
Independently manage seasonal brand plans and media strategies, including Fashion, Sports, Cosmetic brands.
Suggest ideas/initiatives/ strategies to drive brand awareness
Proactively outreach to key market /news editors and stylists in key regional long/short lead, and online media outlets to secure category media coverage, features, and news items
Handle day to day PR or/and social media activity and duties
Keep an overview of collections and sample loan activities
Write interesting, creative, and effective press materials including press releases and bios and guide accounts in branding and marketing efforts
Monitor press coverage. Pitch and manage accounts and execute profile stories and editorial coverage
Manage press previews, fashion shows and the planning of events including logistics, catering, direct mailings, and décor, followed by re-cap reports
Compile / oversee monthly status reports that include brands’ progress comparing each month’s performances
Able to lead, encourage, mentor, and develop a team of junior staff members
任职要求
The Ideal Candidate
•A minimum of 4 years’ experience, preferably handing accounts in Fashion/ Sports/Cosmetics
•Be able to work under pressure to meet deadlines
•A solid understanding of Fashion/ Sports/Cosmetics industry trends
•Sets goals, monitors and reviews plans and prioritises tasks effectively
•A wide range of extensive industry contacts
•Positive working attitude with strong client service capability
•Takes ownership for specific projects without supervision
•Displays leadership qualities and effectively delegates where appropriate
•Confidence to train and direct the work of Account Coordinators and Assistants
•Outstanding communication skills
•Chinese native with Fluent English

关于Karla Otto

Fashion PR Agency

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Karla Otto

Shanghai / Beijing |  50-100人

营销代理商
职位地址
No.256 East Beijing Road
456