职位诱惑：“福利好 发展空间大”
职位描述
We are looking for an energetic and enthusiastic Data Analyst/Scientist, who’ll be responsible for analysing digital and e-commerce data, providing insights, analysis and recommendations, tracking media costs, researching consumer behavior, exploring market trends, for internal and external stakeholders, contribute to the overall achievement of the agency and our client’s digital, media and e-commerce ambitions and performance.
Ultimately, the analyst will work on providing recommendations to agency teams on media budget allocation and spend on marketing budget efficiently and target audience through the bespoke agency tools.
This role is required to work across multiple stakeholders, data platforms and BATJ partners platforms. This includes, data processing, building and managing analytics projects, consolidating reporting and dashboards, as well as helping with other analytics requests for the rest of the organization.
This role will help the analytics function within the agency to provide action-based analytics and interpretation of media, digital, e-commerce, retail for our clients.
Attributes ：
A creative thinker who likes to push boundaries thinking "outside of the box", finding new avenues to grow revenue
High attention to details
Logical approach to all tasks, with the ability to write strong rationales to back up their analytics approach
Team player
Bachelor's/Master's in Mathematics, Statistics, Computer Science, Physics or Engineering
Ultimately, the analyst will work on providing recommendations to agency teams on media budget allocation and spend on marketing budget efficiently and target audience through the bespoke agency tools.
This role is required to work across multiple stakeholders, data platforms and BATJ partners platforms. This includes, data processing, building and managing analytics projects, consolidating reporting and dashboards, as well as helping with other analytics requests for the rest of the organization.
This role will help the analytics function within the agency to provide action-based analytics and interpretation of media, digital, e-commerce, retail for our clients.
Attributes ：
A creative thinker who likes to push boundaries thinking "outside of the box", finding new avenues to grow revenue
High attention to details
Logical approach to all tasks, with the ability to write strong rationales to back up their analytics approach
Team player
Bachelor's/Master's in Mathematics, Statistics, Computer Science, Physics or Engineering
任职要求
Skills:
Strong in analytics and problem solving. Experienced with predictive modelling, data mining and analytical tool. Proficient with SQL/Python/R/SAS and etc.
Ability to write easily understandable and maintainable code in multiple programming languages
Proficiency in MS office Excel, with ability to build macros, API and structured databases by utilizing MS office.
Good logical thinking with the ability to synthesize information and generalize the pattern.
Knowledge of digital display, and working knowledge of other biddable platforms (video, social, search).
Analyze audience data in smart and meaningful ways to drive insight and customer engagement for our clients
Support market-leading programmatic platforms and develop strong working relationships with key media and tech partners
Explore the expanding programmatic ecosystem across devices and formats
Develop dashboards to monitor campaign budget distribution and performance of paid ad campaigns
Looking to develop their experience in Analyzing competitive research and benchmarking data
Analyze digital, website and campaign optimizations
Work closely with planning and strategy teams to identify opportunities for new client acquisition
Strong in analytics and problem solving. Experienced with predictive modelling, data mining and analytical tool. Proficient with SQL/Python/R/SAS and etc.
Ability to write easily understandable and maintainable code in multiple programming languages
Proficiency in MS office Excel, with ability to build macros, API and structured databases by utilizing MS office.
Good logical thinking with the ability to synthesize information and generalize the pattern.
Knowledge of digital display, and working knowledge of other biddable platforms (video, social, search).
Analyze audience data in smart and meaningful ways to drive insight and customer engagement for our clients
Support market-leading programmatic platforms and develop strong working relationships with key media and tech partners
Explore the expanding programmatic ecosystem across devices and formats
Develop dashboards to monitor campaign budget distribution and performance of paid ad campaigns
Looking to develop their experience in Analyzing competitive research and benchmarking data
Analyze digital, website and campaign optimizations
Work closely with planning and strategy teams to identify opportunities for new client acquisition
关于IPG盟博广告
IPG 盟博广告是一家新兴的全球代理机构，以动态营销为核心。公司旗下的媒体机构包括优盟媒体（UM）、极致传媒（Initiative）等。IPG 盟博广告公司，Dynamic by Design。
