职位诱惑：“Top PR Agency”
职位描述
Account Manager is responsible for all aspects of a client relationship and account team. They must supervise multiple projects and team members. Other responsibilities include recommending programs and activities coordinating with client’s goals, effectively delegating projects, offering counsel to team members and allocating agency resources to match client budgets. Account Managers are also more engaged with business development, strategic program planning and the development of creative concepts.
Primary Responsibilities
Client
• Keep client programs on schedule and ensure all deadliness are met
• Structure long term plans and program recommendations for clients
• Earn the confidence of mid-to-senior level client contacts and other executives with a client’s organization
• Plan and implement programs; forecast and manage budgets, profitability and receivables for new and existing
clients
• Proactively handle client problems quickly and adeptly
• Serve as senior contact for client
• Contribute to and promote business development by counseling clients
• Develop and deliver client presentations
New Business Development
• Actively participate in new business initiatives including taking a lead role in research and scooping of new business opportunities as requested.
Media
• Develop media relations strategies and deliver results
• Drive the development of appropriate public relations strategies and programs
• Know the industry’s issues that directly and indirectly affect the client
• Demonstrate a well-developed knowledge of client relevant media
• Generate ideas for media outreach and pitch efforts
• Implement special public relations events such as press conferences and analyst tours
Writing
• Work with administration and staff to generate letters of agreement, contracts and strategic project plans for current and new clients
• Accountable for quality control and final review of all letters, memos, meeting reports, and client materials
• Instruct staff in the area of writing and editing
• Develop releases, customer profiles, by-lined articles, and other press materials
Team Management
• Generate new business from existing clients and new clients by developing programs, making credentials presentations, presenting programme recommendations and pursuing new business leads
• Act as key contact for internal account staff to address issues
• Make account assignments
• Train and motivate team
Primary Responsibilities
Client
• Keep client programs on schedule and ensure all deadliness are met
• Structure long term plans and program recommendations for clients
• Earn the confidence of mid-to-senior level client contacts and other executives with a client’s organization
• Plan and implement programs; forecast and manage budgets, profitability and receivables for new and existing
clients
• Proactively handle client problems quickly and adeptly
• Serve as senior contact for client
• Contribute to and promote business development by counseling clients
• Develop and deliver client presentations
New Business Development
• Actively participate in new business initiatives including taking a lead role in research and scooping of new business opportunities as requested.
Media
• Develop media relations strategies and deliver results
• Drive the development of appropriate public relations strategies and programs
• Know the industry’s issues that directly and indirectly affect the client
• Demonstrate a well-developed knowledge of client relevant media
• Generate ideas for media outreach and pitch efforts
• Implement special public relations events such as press conferences and analyst tours
Writing
• Work with administration and staff to generate letters of agreement, contracts and strategic project plans for current and new clients
• Accountable for quality control and final review of all letters, memos, meeting reports, and client materials
• Instruct staff in the area of writing and editing
• Develop releases, customer profiles, by-lined articles, and other press materials
Team Management
• Generate new business from existing clients and new clients by developing programs, making credentials presentations, presenting programme recommendations and pursuing new business leads
• Act as key contact for internal account staff to address issues
• Make account assignments
• Train and motivate team
任职要求
4 years or more related Digital/IMC working experience, 4A agency background preferred. Lifestyle/Consumer/hospitality clients profile background preferred.
• Can turn ideas into workable plans
• Capacity to convey ownership of assigned projects to junior team members
• Can solve conflict
• Can mobilize and motivate teams
• Exhibit Can work independently and as part of a team
• Excellent oral and written business communication skills
• Aptitude for financial analysis
• Can complete challenging projects within set parameters
• Exceptional judgment when working with team members, client contacts and vendors
• Can turn ideas into workable plans
• Capacity to convey ownership of assigned projects to junior team members
• Can solve conflict
• Can mobilize and motivate teams
• Exhibit Can work independently and as part of a team
• Excellent oral and written business communication skills
• Aptitude for financial analysis
• Can complete challenging projects within set parameters
• Exceptional judgment when working with team members, client contacts and vendors
福利
18天年假噢！
