职位诱惑:“外企,体育内容,氛围好,发展好”
职位描述
The Opportunity
It’s your job to effectively manage the official channel of the world's top 500 sports brands, with smart localization and an understanding of the Chinese sports consumer. You will be responsible for weibo and wechat content development and execution for global famous football sports brand. This is a demanding yet exciting role which constantly challenges you, therefore you are required to grasp the dynamics of football, produce high quality creativity and make social posts at various times.
你的工作是高效地管理世界500强体育品牌的官方渠道,因此首先你必须了解中国的体育用品消费者。你将负责全球知名足球体育品牌的微博、微信内容推送。这是一个要求很高也极具挑战性的工作。因此,你需要时刻把握足球圈动态,快速的产出高质量创意,并且能够适应在不同时段推送内容。
Job Description 职位描述
- Create localized content, copywriting and distribution 负责内容本土化、文案撰写及发送
- Assist in weekly, monthly and seasonal content planning, reporting and tracking of performance 帮助准备周报,月报和季度内容计划,向客户进行汇报及对表现的追踪。
- Social media campaign creative idea contribution, documentation & execution. 社会化媒体活动创意提供,内容创作和执行
- Manage the Brand’s online community for brand image and general follower support 管理品牌在线社区,品牌形象,和粉丝支持
- Collect key data and statistics of the digital sports branding promotion 收集并整理体育品牌的线上推广数据和统计
- Communicate updates and status reports to Account Manager as to the overall performance 更新信息和状态报告给客户经理
It’s your job to effectively manage the official channel of the world's top 500 sports brands, with smart localization and an understanding of the Chinese sports consumer. You will be responsible for weibo and wechat content development and execution for global famous football sports brand. This is a demanding yet exciting role which constantly challenges you, therefore you are required to grasp the dynamics of football, produce high quality creativity and make social posts at various times.
你的工作是高效地管理世界500强体育品牌的官方渠道,因此首先你必须了解中国的体育用品消费者。你将负责全球知名足球体育品牌的微博、微信内容推送。这是一个要求很高也极具挑战性的工作。因此,你需要时刻把握足球圈动态,快速的产出高质量创意,并且能够适应在不同时段推送内容。
Job Description 职位描述
- Create localized content, copywriting and distribution 负责内容本土化、文案撰写及发送
- Assist in weekly, monthly and seasonal content planning, reporting and tracking of performance 帮助准备周报,月报和季度内容计划,向客户进行汇报及对表现的追踪。
- Social media campaign creative idea contribution, documentation & execution. 社会化媒体活动创意提供,内容创作和执行
- Manage the Brand’s online community for brand image and general follower support 管理品牌在线社区,品牌形象,和粉丝支持
- Collect key data and statistics of the digital sports branding promotion 收集并整理体育品牌的线上推广数据和统计
- Communicate updates and status reports to Account Manager as to the overall performance 更新信息和状态报告给客户经理
任职要求
Requirements 岗位要求
- Minimum 2 year of social media, website or professional writing experience (Journalism degree a plus) 2年以上社交媒体策划、网站编辑工作经验或者相关专业经验(新闻相关专业优先)
- Excellent reading & writing skills in both Chinese and English 优秀的中英文读写能力
- Advanced knowledge of digital media, marketing and general industry熟知数字媒体,市场营销和基本行业知识
- Passion for Sports and Sports field knowledge, especially football related 对于体育相关行业充满热情, 具有体育相关领域知识,尤其是足球相关的内容
- Strong knowledge of athletic wear, sneakers, apparel, especially in the football and lifestyle category 对体育运动品牌有丰富的知识储备,特别是对足球和运动休闲品类的了解。
- Preferable heavy social media user (Wechat, Weibo, Facebook, Instagram etc.) 重度社交媒体使用者优先
- Good planning and people skills 良好的计划和人际协调能力
- Good communication skills in English and Chinese 良好的中英文沟通能力
- Assertiveness, responsiveness and great attention to detail 自信,负责,细心
- Minimum 2 year of social media, website or professional writing experience (Journalism degree a plus) 2年以上社交媒体策划、网站编辑工作经验或者相关专业经验(新闻相关专业优先)
- Excellent reading & writing skills in both Chinese and English 优秀的中英文读写能力
- Advanced knowledge of digital media, marketing and general industry熟知数字媒体,市场营销和基本行业知识
- Passion for Sports and Sports field knowledge, especially football related 对于体育相关行业充满热情, 具有体育相关领域知识,尤其是足球相关的内容
- Strong knowledge of athletic wear, sneakers, apparel, especially in the football and lifestyle category 对体育运动品牌有丰富的知识储备,特别是对足球和运动休闲品类的了解。
- Preferable heavy social media user (Wechat, Weibo, Facebook, Instagram etc.) 重度社交媒体使用者优先
- Good planning and people skills 良好的计划和人际协调能力
- Good communication skills in English and Chinese 良好的中英文沟通能力
- Assertiveness, responsiveness and great attention to detail 自信,负责,细心
福利
Benefits.
Free breakfast
Free drink at office (Even beer!)
One of the best office culture in the world
福利:
免费的早餐
办公室里免费的饮料(我们还有啤酒!)
世界上非常好的办公室文化
Free breakfast
Free drink at office (Even beer!)
One of the best office culture in the world
福利:
免费的早餐
办公室里免费的饮料(我们还有啤酒!)
世界上非常好的办公室文化
关于Mailman Group 上海邮人
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