Planning Manager     

面议      上海  |  不限  |  2016-08-26 14:28
职位描述
- Acts as the voice of the consumer for the China market;
- Guide the design, implementation, and analysis of research;
- Analyzes market data and research findings to develop insights into the category, brand, and consumer;
- Analyzes competitive communications to identify unique positioning opportunities;
- Monitor and interpret cultural and social trends relevant to the client’s business;
- Manage and disseminate primary and secondary research findings and strategic implications to the client and across agency teams.
任职要求
- Bachelor’s degree required;
- 5 years of industry experience, with at least 3 of those years in brand strategy, account planning or market research;
- Strong English & Mandarin written and oral communication skills (able to convincingly write and present strategic plans and presentations);
- Fluency in English and Mandarin is essential;
- Possess excellent project management ability and attention to detail and is effectively organized;
- Able to inspire multidisciplinary teams.

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麦肯光明

上海 |  500人以上

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