职位描述
Key Responsibilities:
As a Digital Account Manager of Red Bridge Communications you will be expected to undertake the following key responsibilities:
Account Work (70%)
• Lead annual and project communications strategies for existing social clients
• Maintain strong client relations through regular proactive communications.
• Manage account teams to efficiently deliver against set KPIs, and maintain high quality performance consistently.
• Efficiently manage annual and campaign budgets.
• Build a network of like-minded specialists who can be valuable in assisting us in implementing integrated campaigns.
• Grow business opportunities within current clients.
• Provide a value-added approach to all issues and projects.
New Business Development (20%)
• Work with management team to develop new business proposals and attend agency presentations.
• Actively observe digital and social trends, and explore latest technology and social platforms to meet requirements of existing clients
• Identify business opportunities and expand agency digital portfolio
• Recruit digital specialists against new business wins
Planning/Administrative/Training (10%)
• Assist in agency marketing initiatives including award entry, media outreach and speaking opportunities at industry events.
• Assist with team training and recruitment of digital talent.
• Assist in setting employee goals, appraisals, development plans, etc.
As a Digital Account Manager of Red Bridge Communications you will be expected to undertake the following key responsibilities:
Account Work (70%)
• Lead annual and project communications strategies for existing social clients
• Maintain strong client relations through regular proactive communications.
• Manage account teams to efficiently deliver against set KPIs, and maintain high quality performance consistently.
• Efficiently manage annual and campaign budgets.
• Build a network of like-minded specialists who can be valuable in assisting us in implementing integrated campaigns.
• Grow business opportunities within current clients.
• Provide a value-added approach to all issues and projects.
New Business Development (20%)
• Work with management team to develop new business proposals and attend agency presentations.
• Actively observe digital and social trends, and explore latest technology and social platforms to meet requirements of existing clients
• Identify business opportunities and expand agency digital portfolio
• Recruit digital specialists against new business wins
Planning/Administrative/Training (10%)
• Assist in agency marketing initiatives including award entry, media outreach and speaking opportunities at industry events.
• Assist with team training and recruitment of digital talent.
• Assist in setting employee goals, appraisals, development plans, etc.
任职要求
What we expect from you:
• 3+ years of social media, new media and ePR experience in agency
• Fluency in written and spoken Chinese is a MUST
• Copy writing & Design skills is a PLUS
• Experience in consumer lifestyle, fashion and travel brands
• Operational excellence – able to balance multiple tasks and priorities
• Strong communication skills – comfortable in managing middle-management clients, media and opinion formers
• And, most importantly, a great attitude that combines a willingness to learn, roll your sleeves up and provide leadership and solutions.
• 3+ years of social media, new media and ePR experience in agency
• Fluency in written and spoken Chinese is a MUST
• Copy writing & Design skills is a PLUS
• Experience in consumer lifestyle, fashion and travel brands
• Operational excellence – able to balance multiple tasks and priorities
• Strong communication skills – comfortable in managing middle-management clients, media and opinion formers
• And, most importantly, a great attitude that combines a willingness to learn, roll your sleeves up and provide leadership and solutions.
