Social Creative Editor 内容编辑 - Fashion     

6-8k/月      上海 |  1-3年 |  本科 |  2018-06-22 18:43
职位诱惑:“外资一线奢侈品品牌客户”
职位描述
Social Creative Editors are adept at strategic thinking, creative writing, consumer psychology and have an intuitive understanding of what makes China’s netizens engage with global brands. They are responsible for taking standard brand communications and polishing them into easily read, interactive social media posts. Content strategists are also responsible for exploratory new creative ideas and executing tactics that open new channels of interested consumers online for client brands.
内容策划团队创意丰富,擅长运用策略性思维能力,并能够深入洞察目标消费者心理。他们熟知如何让中国网民更直观地了解并熟悉国际品牌,善于将标准化的品牌传播内容润色成为简单易懂且生动的社交媒体文案。同时,他们积极探索新的想法和创意执行方案,不断拓展更多线上渠道,旨在传播至更多对品牌感兴趣的消费者。

Job Responsibilities:
- Be able to break the rules and be creative; constantly have new ideas for engaging online content.
- Propose targeted social network communication plans.
- Leverage social network hot topics and new communities to attract fresh netizens.
职位描述:
- 针对社交媒体内容创作,具有创意能力、以及不断涌现的新鲜想法和灵感。
- 针对客户品牌与需求提出具有针对性的网络传播计划。
- 充分利用社交网络热门话题和新网络社区吸引网民关注。
任职要求
Qualifications:
- Bachelor degree or above.
- Previous experience in magazines, PR companies, social media agencies, brand marketing departments preferred.
- Capable of deep thinking, keen insight, logical thinking, and elegant execution.
- Produce original content while also being able to turn brand content into engaging social messaging.
- Must have good communication and presentation skills, be teamwork oriented, cheerful and talkative.
- Must be familiar with Microsoft Office software: Powerpoint, Word, Excel, Outlook.
- Must be familiar with China social media (BBS, Weibo, WeChat, KOLs, etc).
- Great interpersonal communication and time management skills.
- Capability of working under pressure in a multi-task environment.
- Must be firm, confident, optimistic, open-minded, entrepreneurial, and innovative.
任职要求:
- 大学本科及以上学历。
- 具有杂志媒体、公关公司、社交媒体营销公司、品牌营销部门工作经验者优先考虑。
- 有深邃的思想,敏锐的洞察力,缜密的逻辑思维能力,化繁为简的执行规划能力。
- 有驾驭文字的娴熟功底,能够胜任创作原创内容,同时,也善于将标准化的品牌传播内容润色成为生动的社交媒体文案。
- 热爱奢侈品,有时尚搭配,快时尚经验者优先

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Resonance China上海博志广告公司

上海 |  50-100人

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